The concentrated formula contains only active, undiluted ingredients and is not diluted with water. After all, why fill bottles with something that just flows from the shower faucet? That makes this shampoo not only kind to your hair, but also to the environment, because we need fewer bottles, as well as to your budget!

This pure, concentrated shampoo cleans your hair thoroughly but gently and is also rejuvenating. Intensely hydrating natural ingredients leave your hair pretty, soft and shiny and nourish the scalp, while calming ones soften the scalp and soothe irritation. Extracts of nasturtium and Indian cress strengthen the hair, while extracts of yacón help keep hair healthy and beautiful.

The fresh scent comes from a blend of the 20 different natural, premium essential oils in the Aromatherapy Essentials range.

If this is the first time you are using a plant-based shampoo, then allow your hair a couple of washes to get used to the natural formula. You will soon notice how much better it begins to look. If your hair is long or frizzy, then for best results always use a natural shampoo in combination with a natural conditioner.

formula

The formula of Pure Shampoo is very concentrated. Therefore, you only need one pump per wash.  

500 ml = 416 washes  

250 ml = 208 washes